AFRICA'S PREMIER MICE PLATFORM

Shaping the Future of Africa's MICE Industry

Africa MICE Hub is the continent's first integrated digital ecosystem connecting venues, professionals, and opportunities across the Meetings, Incentives, Conferences, and Exhibitions landscape.

Our Vision & Mission Our Ecosystem
500+
Industry Partners
54
African Countries
1.2K+
Resources
5+
Years Excellence
Africa MICE Hub - Professional Conference Setting

Industry Leadership

Connecting Africa's MICE Professionals

Since 2020
500K+
Community Members
300+
Events Listed
Discover Our Story

About Africa MICE Hub

Africa's Premier Business-to-Industry Platform Transforming the MICE Ecosystem

Our Vision & Mission

Africa MICE Hub is a sustainability and innovation hub dedicated to supporting start-ups and growth-stage businesses within Africa's Meetings, Incentives, Conferences, Exhibitions, and Events (MICE) industry.

We collaborate across sectors, from Convention Bureaus and tourism agencies to Academia and destination management companies, to create a unified ecosystem that drives economic growth and positions Africa as a premier destination for business events.

Our Vision

To establish Africa as the premier destination for sustainable, innovative, and world-class business events.

Our Mission

To accelerate the growth of Africa's MICE industry by providing an integrated ecosystem that fosters collaboration, innovation, and knowledge sharing.

Our Approach

We centralize stakeholders to collaborate under one umbrella, creating a unified platform that enhances competitiveness.

Our Impact

We drive economic growth, knowledge transfer, and strengthen Africa's global visibility as a MICE destination.

Why Africa Needs a MICE Hub

Catalyst for Economic Growth

A MICE hub attracts international conferences, trade shows, and incentive groups, which brings in foreign exchange, boosts tourism, and drives investment.

Global Positioning & Branding

We help African destinations establish themselves as go-to locations for business events, much like Singapore, Dubai, or Kigali.

Synergy & Collaboration

We centralize stakeholders (venues, hotels, airlines, event planners, tech providers, tourism boards, and government) to collaborate under one umbrella.

Enhanced Competitiveness

Instead of fragmented efforts, we create a unified platform that enhances Africa's competitiveness when bidding for global events.

Africa MICE Hub

Our Core Components

Africa MICE Hub is not just a physical location, but a comprehensive ecosystem designed to support every aspect of the MICE industry

Infrastructure

World-class convention centers, meeting spaces, exhibition halls, reliable transport, and accommodation.

Connectivity

Strong air and road links for regional and international delegates with seamless travel experiences.

Technology & Innovation

Digital platforms for event management, registration, hybrid events, and data analytics.

Talent Pool

Skilled event professionals, hospitality staff, interpreters, and support services.

Our Four Pillars

The foundation of our approach to transforming Africa's MICE industry

Sustainability & Green Innovations

Greener events with lasting impact

Sustainability & Green Innovations

Implementing ISO 20121 standards, sustainable procurement, and creating events that leave positive legacies for host communities.

Innovative MICE Technology

Smart solutions for modern challenges

Innovative MICE Technology

Developing and incubating tech solutions for event management, hybrid events, registration systems, and data analytics.

Research & Measurement

Collecting market intelligence

Research & Measurement

Gathering data on visitor spending, delegate behavior, ROI, and economic impact to drive industry growth and decision-making.

Capacity Building

Training event professionals

Capacity Building

Through our MICE Academy, we provide training, set industry standards, and develop the next generation of event professionals.

The MICE Hub Ecosystem

A comprehensive network of stakeholders working together to transform Africa's events industry

Core Components

Infrastructure

World-class convention centers, meeting spaces, exhibition halls, reliable transport, and accommodation.

Connectivity

Strong air and road links for regional and international delegates with seamless travel experiences.

Technology & Innovation

Digital platforms for event management, registration, hybrid events, and data analytics.

Talent Pool

Skilled event professionals, hospitality staff, interpreters, and support services.

Stakeholder Network

Government & Policy

National tourism boards, convention bureaus, and relevant ministries providing support and incentives.

Venue Operators

Convention centers, hotels, and unique venues that host events of all sizes.

Transport Providers

Airlines, ground transport, and logistics companies ensuring smooth delegate movement.

Event Organizers

DMCs, PCOs, and event planners who create and execute memorable experiences.

Our Platform

Integrated MICE Solutions

Africa MICE Hub offers a comprehensive suite of tools and services designed to elevate Africa's events industry

Venue Directory

Africa's most comprehensive database of event venues, from convention centers to unique outdoor spaces.

  • Advanced filtering by capacity, amenities, location
  • Virtual tours and high-resolution galleries
  • Direct contact with venue managers

MICE Academy

Professional development courses and certifications to elevate industry standards across Africa.

  • Sustainable Events Masterclass
  • Event Entrepreneurship Course
  • ISO 20121 Compliance Training

MICE World Magazine

Africa's leading publication for MICE industry insights, trends, and destination features.

  • Industry news and analysis
  • Destination spotlights
  • Expert interviews and case studies

Ready to Transform Your Events?

Join Africa's fastest-growing MICE community and unlock new opportunities for your business.

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Contact Us

Get in touch with us to learn more about how Africa MICE Hub can support your business

Get In Touch

Have questions about our platform, services, or partnership opportunities? Reach out to our team.

Address

Trio Complex, 1st Floor, West Wing, Nairobi, Kenya

Email

info@africamicehub.com

Phone

+254 705 761 111

Join Africa's MICE Revolution

Become part of Africa's premier Business-to-Industry platform for the MICE industry. List your services, access knowledge, and connect with partners.