NEWSLETTER

The MICE Update Newsletter — Edition 3

October 2025

2 min read

VOLUME 3 | NOVEMBER 2025

THE MICE UPDATE NEWSLETTER

Featured Story

Will Your Business Still Be Relevant by 2080?

ICCA Annual Congress in Porto reimagines the future of global meetings, challenging industry leaders to prepare for climate change, demographic shifts, and technological disruption.

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Future Trends ICCA

Partnership

Africa Hosts West and Central Africa Forum IV in Togo

First time hosted outside London, the forum brings together 560 delegates from 442 companies across ten fast-growing African economies.

Security

Safeguard Your Brand Online: Digital Threats Surge

Kenya records over 2.5 billion cyber threat events in Q1 2025. Learn why the MICE industry is particularly vulnerable and how to protect your data.

Strategy

Maximizing Your ROI as an Exhibitor

Practical strategies to ensure every dollar spent on exhibitions turns into measurable returns, from pre-event marketing to post-event follow-up.

Technology

Markus AI Launches First AI Event Crew

Event Tech London 2025 highlights Markus AI's complete AI event crew designed to eliminate digital friction and amplify human connection.

Discover, Connect and Grow with The Africa MICE Hub

Your window into Africa's MICE industry - connecting industry players, providing knowledge resources, and promoting business events across the continent.

Industry Directory

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Digital Magazine

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Venues & Convention Centres Associations & Institutions Sustainability Conferences & Summits

2 min read • 1153 views • Venues & Convention Centres

Article Info

Published: October 15, 2025

Category: Newsletter

Read Time: 2 minutes

Views: 1153

Author

Alfred Mwangi

Africa MICE Hub

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Jan 15, 2026 • 4 min

The MICE Update Newsletter — Edition 3

THE MICE UPDATE NEWSLETTER